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USAS Boycott Wins Against Russell

Date: 11/23/2009 11:31 am

After months of protests, the United Students Against Sweatshops (USAS) declared victory this Tuesday when Russell Athletic reopened a factory in Honduras and rehired 1200 workers who had attempted to unionize.

Russell had closed the Jerzees factory last October, claiming the closure was due to decreased demand for the fleeces made there. Workers argued that Russell closed the factory because of the workers’ attempt to unionize.

The USAS responded with a 10-month boycott of Russell products, and got almost 100 colleges and universities to end their contracts with the company. The New York Times reported that students also picketed the 2009 N.B.A. finals in Orlando and L.A., handed out fliers inside Sports Authority stores, sent Twitter messages to customers of Dicks Sporting Goods urging a boycott of Russell Athletic products, and helped to get 65 members of Congress to sign onto a  letter to Russell about labor rights violations.

Russell Athletic cited the resulting loss of revenue as their reason for giving in to USAS demands.
 
The student organizers with USAS announced that the victory was a watershed moment for their organization. “This victory has also proven” said the website statement proclaiming the victory, “that together, we can successfully fight back when those in power take advantage of the economic crisis to attack working people.”

Cornell University Senior Bill Peterson echoed the sentiments about student organizing.
 
“Students really have a lot of power and a lot of influence with a consolidated message ... students can really have a large role in holding humongous corporations responsible.”


More from the United Students Against Sweatshops
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Issue: Social Justice


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